On March 22, 2025, School of Foreign Languages and Tourism under Hanoi University of Industry (HaUI) hosted the international conference titled "Functional Linguistics and Multimodality." Given the university’s ongoing development of an applied linguistics undergraduate program and its strategic direction toward offering master's and doctoral degrees in applied linguistics, this conference was convened to provide a forum for scholars, researchers, and lecturers to exchange insights, share pioneering research findings, and engage in discussions on both theoretical and applied aspects of functional linguistics, with a particular focus on multimodal texts and discourse. Furthermore, the event served as an opportunity to enhance HaUI’s reputation as a dynamic and professional institution committed to evolving into a multidisciplinary applied research university with global integration.